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Product Marketing
Product Management
Featured Projects
A quick look at some of the work I’m most proud of—projects that challenged my thinking, sharpened my skills, and show how I approach creative problem-solving.
Skullcandy Gaming
Developed a comprehensive $1.5M year-long advertising strategy for Skullcandy Gaming as part of a capstone case study. The plan integrated influencer partnerships, digital media, and experiential marketing to position the brand competitively in the gaming space.
Google Maps
Designed a new user experience within Google Maps for a product management case study focused on user retention. The concept tackled key friction points and introduced features to improve engagement and stickiness in a saturated navigation app market.